AIDA 5.5PTS/CM - 14CT - 38.1X45.7CM PINK

Pre-cut pieces.
Aida is an open, even-weave fabric made of cotton, traditionally used for cross stitch embroidery. The 'count' of the fabric is determined by how many threads there are per inch. This enables for different thicknesses of yarn when embroidering.
For example, a 10-count aida cloth would have 10 squares per linear inch. Typical sizes are 7, 10, 11, 12, 14, 16, 18 and 20 count, ranked from the coarsest to the finest count.
Traditional colours are white and cream, though other colours are available. It is sold in pre-cut sizes, or larger bolts.